Work

Avonmore Cream

Drive brand awareness and customer engagement for Avonmore Cream with an exciting on-pack sales promotion. Purchase any size Avonmore Cream to find a unique code on each pack, then input it into the branded promotion website for a chance to win thousands of picnic baskets and blankets during the summer months

Brandfire Solution

Summer Fun with Avonmore. Cream

Our solution comprised multiple elements. Each pack featured a unique code for customers to input on the dedicated promotional website, along with their name and email.

Brandfire’s recommendation included summer-themed rewards, with a specific emphasis on picnic baskets and blankets. Avonmore generously offered thousands of prizes. To safeguard against over-redemption, we implemented a fixed fee structure for this promotion.

Furthermore, we built a robust and user-friendly platform to handle the redemption process smoothly, ensuring a seamless and rewarding experience for participants.