- Create a captivating on-pack promotion to boost sales using an innovative digital platform.
- Recommend prizes such as exclusive experiences & instant rewards. Customers should be able to redeem prizes via a user-friendly platform.
- Provide advice on the need for a lottery license.
- The promotion must increase product sales, strengthen brand-consumer connections, and provide an exciting experience for customers.
Work
HUNKY DORY
Brandfire Solution
“Movie Night with Hunky Dory.”
We created a mobile-responsive website where users could easily enter their name, email address, and a code from the pack.
Instantly, they received a unique code to download a free movie for streaming on any digital device.
Brandfire’s recommendation of movie streaming perfectly aligned with the target audience’s desire for a memorable family night experience.
Brandfire handled all aspects of the program, ensuring seamless execution and customer satisfaction.