Sales Promotion
Aldi
Footfall and spend uplift
Rewards Platform
Brandfire Rewards App
A rewards distribution platform delivering incentives via email and SMS
Industry
Technology & SaaS
Category
Rewards Platform
Duration
Under 5 weeks
Key Result
40% email open rate
The Challenge
Brands needed an efficient, cost-effective method to distribute rewards to customers while tracking redemption rates and maintaining engagement — without the overhead of building their own infrastructure or sharing customer data with third parties.
Our Approach
Services Delivered
- Platform Development
- Campaign Deployment
- Rewards Distribution
- Post-Campaign Reporting
- Customer Privacy Management
1
Built a pay-per-redemption rewards platform
Brands are charged only for redeemed rewards, eliminating waste and reducing campaign costs.
2
Designed unique URL code distribution
Rewards are embedded in email and SMS campaigns via unique URL codes, allowing customers to redeem in seconds.
3
Created branded landing pages
Each campaign features fully branded landing pages with terms, conditions, and seamless integration with booking and redemption engines.
4
Ensured customer data privacy
No customer data is shared with Brandfire — all information stays with the brand, ensuring full compliance and trust.
5
Delivered comprehensive reporting
Post-campaign reporting provides full visibility on redemption rates, engagement, and campaign performance.
The Results
The Results That Matter
40%
Email open rate across campaigns
30%
Click-through rate on reward emails
<5 weeks
From brief to live campaign deployment
Pay-per-use
Cost model — brands only pay for redeemed rewards
Want results like these?
30 minutes. We'll review your current approach and show you what a program could look like for your brand.